In sales, what matters more: book smart or street smart?
You need both. Learn a little, then get in front of customers and apply it. Let those conversations show you what to work on next.
What you lack in skill, you have to make up for in numbers. More calls. More conversations. More opportunities to learn by doing.
When you’re stuck, assess yourself: Do you need to learn more—or do more with what you already know?
Learn. Apply. Adjust. Repeat.
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