He got free tickets & now wants to turn around a sell them to you for more than face value? A customer wants payoff for their trade? Grandma left the paid for house to her in the will & now she wants to sell it over market value? All of these are examples of the Endowment Effect & we’re all susceptible to it. In sales this Effect can be frustrating...but it doesn’t have to be...it can be used for you not against you. 👉👉Thanks for catching the show. Shoot me a text or call (802) 870-6077 & leave your thoughts or suggestions. Share the show w one person who could use today’s episode.
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